728x90 AdSpace

  • Bracking News

    June 29, 2008

    Free E-Book Marketing: Destroying The Myths

    Before you read this, understand right now: Free E-Book
    Marketing WORKS! It has been proven to be one of the
    *most powerful* forms of online marketing ever offered. But
    with the knowledge of its existence, and nothing but a
    notion of the idea, many who have attempted to utilize its
    power have failed. Why? The lack of understanding!

    Free E-Book Marketing has been in use for over SIX YEARS.
    Successfully utilized by many "high-class" marketers. These
    few have been actively creating and promoting Free
    E-Books since the ability was provided.

    Then, about the three-fourths of the way through 1999,
    the news broke of this powerful "new" marketing form and
    everyone and their brother were trying to "cash-in" on the
    opportunities they were hearing about.

    Buying up the e-publishing software stock, many
    misunderstanding marketers began creating and compiling
    everything they could get their hands on.

    Throwing these so called worth while Free E-Books into the
    world of the Web, they were actually doing more harm than
    good. Little did ( or do ) they realize the necessary steps
    that need to be taken in order to ensure their success ...
    that of quality, unique and beneficial content.

    Let me ask you, "How many Free E-Books have you
    downloaded due to its sizzling title, only to find nothing but
    an over used report with a million and one banner ads
    flashing in your face?"

    Too many to count?

    There in lies the problem. How many "bad" Free E-Books
    does it take before you stop downloading Free E-Books all
    together? Do you know what that does, not only for the
    author of the Free E-Book, but other, successful Free
    E-Book Marketers?

    Too say the least, its not good.

    So what DOES make a good Free E-Book? What makes a
    Free E-Book successful in the sense that it does what it is
    meant to do? It's rather simple, and if you're at all
    interested in this "old" form of marketing, than here are the
    TWO MOST IMPORTANT aspects you need to realize:


    Your E-Book must be focused. It should only present a
    single offer to its readers. It should not stray or attempt to
    teach everything about anything. It should be centered
    around one solid idea: To present your ( business )
    knowledge as to establish yourself as an expert in your
    field. To show and help the reader realize that you are a
    credible source of information.

    After reading your Free E-Book, your reader should have a
    firm grasp of the concepts you present. They should be
    able to follow through and succeed with the resources you
    provide. This will help the passing of your Free E-Book as
    well as strengthen your chances for future dealings with its
    readers. ( This is what makes you money, not the banner
    ads. )


    Your E-Book must be educational. If you decide to utilize
    Free E-Book Marketing, than understand this: Your Free
    E-Book is to be created to generate leads. How do you
    generate leads? You educate your prospects about what
    you have to offer. You show them the hows, whats and
    whys of how your offer works and will work to benefit them
    to act upon.

    You must teach the reader all that you successfully can
    about what the contents of your Free E-Book will do for
    them. Before they will hand you their money to enhance
    their lives, they need to know WHY what you're offering will
    work for them.

    By demonstrating, thus educating through the use of your
    Free E-Book, your reader will naturally gravitate towards
    you for "further" information, where in you may charge for
    admission, thus making you your profits.

    Free E-Book Marketing is simply a matter of understanding
    how the marketing and psychological strategies of it work.
    Understanding the above is *by far* the most important
    aspects of Free E-Book Marketing you need to realize.

    If what I have just shown you is not followed, you will only
    work to hurt yourself. People want quality, informative
    content ... and you want their money. By giving them what
    they want, then suggesting they come to you for more,
    you will work to help each other.
    • Blogger Comments
    • Facebook Comments


    Post a Comment

    Item Reviewed: Free E-Book Marketing: Destroying The Myths Rating: 5 Reviewed By: SSK WEB SOLUTIONS
    Scroll to Top